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In order or priority, what
are the main services you want channel partners to distribute?
-
Which end-user target
markets are most attracted to your services?
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What type of channel
partners are having the most success selling your services?
-
Who are your primary
competitors for both end-users and channel partners?
-
How are your services
better than your main competitors for both end users and channel
partners?
-
What is the geography of
your marketplace? (On-net & off-net footprints?)
-
Does your channel partner
program have different commitment levels?
-
Do you have retail or
wholesale distribution channels that partners may find themselves
competing against?
-
Do you run retail pricing
or agent commission promotions?
-
Any significant program or
product changes coming up in the future?
-
Biography of company,
owners, executives, agent support staff?
"Chrystal Ball" Questions
-
How has your market segment changed
over the past several years?
-
What big changes, if any, do you see
coming to your market segment in the next 24-months?
-
What, if anything, agents & partners in
your market segment need to do to re-position themselves to maximize
revenue this year and next?
-
How is your best positioned to assist
agents & partners re-position themselves to succeed in the face of
coming changes?
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Other questions: