Let's Do it Again! -
The
PCG Telecom / Braun Mincher Story
Braun
Mincher of PCG got
into the telecom consulting business from the
bus
charter and then racing industry in 1996.
Just 8 short years later, after being one of the first telecom consulting
firms in the US to add
IP-PBX phone systems to their business customer solutions, Braun sold
his telephone equipment business for a nice profit.
Five years later his non-compete clause has expired and he's ready to
"do it again" but this time with business telecom auditing &
reselling hosted VoIP.
Part One: 1996 - 1997, From Race-Car Driver to
Telecom Auditor (6min:39sec)
After being in the
transportation business
for several years, Braun becomes a successful telecom auditor while
looking for a way to finance race-car driving.
Part Two: 1998 - 2004, Adding Phone Systems,
Cashing Out (4min:14sec)
At the prodding of his customers,
PCG adds
Altigen IP-PBX phone system solutions and nationwide
Altigen customer training.
In 2004 he sells the equipment business for a nice profit.
Part Three: PCG's Past Sales & Marketing Best
Practices (4min:4sec)
Getting three referrals each was contracted for with PCG customers
and led to 78% of PCG's revenue coming from clients &
referrals. Braun adds that 20% of his time was spent introducing and
referring
customers to one another.
Part Four: 2009, Return to Auditing & Phone
Systems
(6min:43sec)
Braun discusses his decision to
return to auditing and the phone system business and why, this time
around, he's choosing to sell hosted VoIP over IP-PBXs or other premise
based phone systems.
Part Five: On Choosing Hosted VoIP & FreedomVoice
(7min:27sec)
Braun discusses the thought process
behind selecting the
FreedomIQ hosted VoIP resale solution as the preferred phone system
solution for his business customers.
Part Six: PCG's Future Sales & Marketing Tactics
(12min:22sec)
Braun discusses how PCG will achieve
it's first year sales goal of 1,000 hosted seats starting 8/1/09 by
focusing on 20 - 200 seat businesses with remote workers and multiple
locations.
Follow Along as PCG & Braun Mincher Attempts to
"Do it Again"
Because of his gratitude for past successes, Braun invites TA
members to learn from his experiences by inviting TA
members to see how and what he's doing to hit a second telecom sales grand slam by
combining telecom auditing with hosted VoIP.
TA members can follow the PCG path back to "telecom sales success" by
visiting this page (http://PCG.TelecomSalesSuccess.com)
every 90 days or so as we revisit with Braun to track PCG's progress.
To learn more about Braun Mincher please click on the following links:
