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TECHtionay develops & publishes rich media tutorials for the telecom & IT industry. To get custom tutorials developed for your service, solution or application please contact Thomas B. Cross at 303-594-1694 or visit www.TECHtionary.com.   Subscribe to TECHtionary.com Email Blasts

TECHtionary 'Toolsday' Newsletter
January 30, 2007

ZOOM seeks TAA members as new agents and announces a strategic alliance between TECHtionary and ZOOM Conferencing.  ZOOM represents more than 20 of the top providers of audio, web and video conferencing. 

ZOOM is the only one-stop source for Verizon, Raindance, Microsoft Live Meeting, WebEx, InterCall, Premiere Global Services, AT&T, Global Crossing and others.

From one company, you can provide your direct customers and multi-level channel partners with all services relating to conferencing services. You are also protected from agent bypass.

From one company, you benefit from receiving the lowest prices and highest commissions.

From one company, you will have access to your own Strategic Account Manager who will be your SPOC-Single Point of Contact.

From one company, you have access to training and content production services.  We can also provide your Agents/Customers with PowerPoint presentation production, multi-media PowerPoint, Flash, Quicktime, IPod/PC tutorials, podcast (MP3), video and other formats. 

ZOOM’s vision is to completely change the way that businesses learn about and buy conferencing services.  ZOOM has learned that businesses want competitive pricing, unbiased advice from technologically sound Account Executives, and complete accountability and transparency across all aspects of service from contracts, ordering, provisioning, activation, billing and ongoing customer service. ZOOM Conferencing delivers all of the above.

Please contact Mr. Steve Lyga at  866-966-6287 to negotiate the Master Agency Agreement.  If you would like more information about ZOOM Conferencing, Inc., please visit www.zoomconferencing.com.

Please mention CODE: CROSSTALK

ZOOM Conferencing Announces Strategic Initiative ZOOMPRO

Professional Development Production Services for Enhanced Web Seminar Performance


DENVER , COLORADO – ZOOM Conferencing proudly announces a new set of professional business content development services designed exclusively for customers and channel partners. As technology continues to evolve at a rapid rate, it has become increasingly critical for better, more effective and more engaging presentations to meet high-production values required for online conferences.  ZOOMPRO is a comprehensive set of web, iPod and PC audio, video and multi-media animation content services designed to enhance communications, improve productivity, reduce costs and increase attendee retention.

According to Steve Lyga, CEO of ZOOM Conferencing, “The market place is stacked with confusing price models, difficult and unreliable user interfaces.  Corporate customers entrust their conferencing solutions to ZOOM Conferencing's audio, video & web partners. Our ability of assisting customers saving time & money is paramount and having advanced multi-media content services enhances the communications value exponentially for conference participants.  Our customer base includes Fortune 500 corporations, companies, organizations, educational institutions, agents and wholesalers, so ZOOMPRO accelerates our revenues, speeds learning, increases retention and maximizes business performance.”

Customers need immediate access services to help them build or improve their conferences.  Channel partners are also faced with limited access to knowledgeable staff to design, produce and deliver web media productions.  ZOOMPRO solves this problem by providing our customers and channel partners with custom development, services.  Steve added, “From simple flash animations, conversion of PowerPoint, audio voiceovers, video, trade show exhibits, executive speeches, other web content, we have the tools and the award-winning staff to do it.”

Steve, explained, “To offer a truly consultative sales approach, ZOOM partners need to have access to today's technology and be informed on what's being developed for tomorrow. Using ZOOMPRO services, our customers have exclusive access to thousands of content images, professional illustrators, animators and video producers from recognized industry leaders.”

ZOOMPRO is powered by exclusively by TECHtionary.com, recipient of Editors Choice for Technical Help. With easy to understand lessons and the most powerful online resources available, TECHtionary.com is the quintessential online source for information about technology. 

About ZOOM Conferencing

ZOOM Conferencing, Inc., a global leader in offering integrated multimedia conferencing services and support, brings an entirely new level of simplicity to purchasing audio, video and web conferencing services. Its suite of best-in-class services redefines the everyday meeting experience. Corporations, companies, organizations, resellers and educational institutions currently use the services that ZOOM Conferencing offers to more effectively communicate with colleagues, vendors, customers and partners around the world. ZOOM Conferencing and ZOOMPRO are service marks of ZOOM Conferencing.

About TECHtionary

TECHtionary.com produces dealer and customer training programs, online and onsite presentations including iPod, podcast and PC formats, sales brochures, virtual installation manuals and animated online presentations. The company has more than 2,850+ online presentations on data communications, internet, wireless, VoIP-Voice over Internet Protocol, PBX Systems, central office switching, protocols, telephony, telecommunications, networking, routing, IPTV, WiMax, power systems, broadband, WiFi-wireless fidelity and other related technologies available at http://www.techtionary.com.  In addition, TECHtionary.com has produced medical animations available at http://www.msnopedia.com, home improvement; financial services and other animations are also available.  Thomas Cross is a magazine columnist with many key technology publications and a member of the Technical Board of Advisors for the VoIP-Security Alliance. He can be reached at 303-594-1694.

NEW COURSE

This course can be customized for specific hardware, hosted or software products.

Channel Provider & Partner Strategies for VoIP  

For demonstrations of various class sections, 

click here http://www.techtionary.com/best/bcr/

Successful Channel Partner Strategies for Getting-In & Staying-In the VoIP Business - 1-2+ days onsite.

This course is now eligible for NACSE – NVSE-NACSE VoIP Sales Executive certification.

Who Should Attend - This course is designed exclusively for channel partners, VAR-Value-Added Resellers, SI-Systems Integrators, telephone interconnect, agents, master agents and consultants.  In addition, this course will help corporate staff marketing, training business development, sales, channel managers, operations, engineering, support and other corporate managers for VoIP providers, carriers, manufacturers, and others gain new insights in the VoIP marketplace.

What You Will Learn:

·         Review the fundamentals of IP-Internet Protocol and platforms required for high performance VoIP systems.  This includes soft switches, gateways, routers, services and other critical components.

·         Discover business and customers applications and opportunities.  This includes top reasons why customers are buying today and what they are buying.  In addition, the emerging “killer applications” will be explained in depth.

·         Quickly grasp complex subjects such as H.323, MGCP and SIP.  As SIP-Session Initiation Protocol emerges are the key VoIP communications protocol, there is a special section devoted entirely to this technology which will impact all voice communications systems from key, PBX, IP-PBX, hosted, managed and other systems.

·         Understand basic and advanced VoIP concepts features.  From hosted, managed, IAS, IP-PBX quickly understand “what’s-what” for different customer applications and business models.

·         Probe the issues behind Integrated and Converged Access.  Understand when and why a customer needs a converged access solution.

·         Understand why “network assessment” is critical to any VoIP implementation.  Possibly the number one critical activity before implementing VoIP is an assessment of the customer’s data network to evaluate the impact of VoIP without which VoIP may simply not work.

·         Address the issue of QoS-Quality of Service by overcoming jitter, echo, noise and other network problems.  Review the role of RTCP and other tools to monitor and maintain high performance VoIP networks.

·         Understand the functions of the new communications “toolbar.”  See how the benefits of “unified communications” as they improve business operations.

·         Assess the Top-10 issues for selling VoIP.  Selling VoIP is more than “dial-tone,” it is a change in the business and business model of even the smallest enterprises.  Discuss and explore new ways to help businesses see the new ways to grow their organization.

·         Explore how a VoIP call is processed and all the potential security attacks that can occur.  SPIT, VOMIT, DOS and other terrorist attacks will target not just data but voice packets.

·         Review SIP and SIP Trunking and all the implications and applications from TCO-Total Cost of Ownership to QoS-Quality of Service.  SIP Trunking is the most profound new form of telecommunications since POTS.  Review how SIP lowers TCO but also is an enabling technology for growth.

For more details, please contact 1-800-227-1234 / 630-986-1432 Rod Marckese,

Corporate Sales Manager at training@bcr.com.

Detailed Course Outline (customizing available and content subject to change without notice)

A - The Top 10 Parts of IP in VoIP

1 - Voice to digital to packet transmission

2 - Optical Fiber Bandwidth

3 - Transmission Concepts - T-1 – PRI – SIP Trunking

4 - Integrated Access Services - Dynamic Bandwidth Allocation

5 - Introduction to Internet Protocol

6 - Back to basics - cabling and electrical

7 - TCP/IP and other Protocols & Layers

8 - Hardware – Routers- IP, Switches-MAC & WiFi-VLAN-VPNs, 

9 - Protocols - H.228, H.323, MGCP & SIP plus Desktop "Softphones" and Toolbars

10 - IPBX and Hosted bringing it all together

 

B. Top 10 Reasons Why Businesses are Buying VoIP

Top 10 reasons why businesses buy VoIP – “cheap isn’t

 one of them” & Introduction to VoIP Technology

1 - One "everything is IP" converged access system does it all that is one number office and home, one system, one provider,  one bill, one tech, one call for help, one growth path, etc.

2 - Integration with Outlook, unified messaging contact manager

   - "visual voice mail" - directories, call popups, conferencing.

3 - Simultaneous-sequential ring to cell and others.

4 - Forward voicemails via email - "please handle this."

5 - Logs all communications - improved "bill back" trail.

6 - User-controlled browser "portal" features.

7 - Office manager system admin - "moving is a breeze."

8 - Empowers all users - "I can do it myself."

9 - Seamless and costless transfer of calls among offices.

10 - Remote office - take VoIP phone home or anywhere.

 

C. Top-10 Most Likely Prospects for VoIP

Key Features, Benefits, Advanced Applications & Buying

 Objections               

1 - Small office

2 - Virtual offices

3 - Multi-location offices - banks, schools,

4 - Mini-call center settings

5 - City government

6 - Real estate agents

7 – Medical facilities

8 – Financial institutions

9 – Car dealerships

10 - Insurance agents

 

D. Top-10 VoIP Concepts Critical to VoIP

1 – Explain the term internet IP protocol, IP networking and a VPN?

2 - Explain the difference between IAS-Integrated Access Service versus Converged Access Service?

- Enhanced IAS with MPPP-Multi-link Point-to-Point Protocol, PPP Multilink Protocol (MP), L2TP-Layer 2 Tunneling Protocol

3 – What is SIP-Session Initiation Protocol Trunking, more importantly, what is SIP?

4 – Why would a customer want an IP PBX?

5 – What is the technical difference between IAS-Integrated Access Service, Hosted and Managed VoIP?

- Route, Image, DHCP, DNS, Configuration servers

6 – Name one reason why a customer would consider an “open source” PBX?

7 – Why is QoS-Quality of Service important? How to measure it and fix it?

8 – What is a softphone and what type of user benefits most?

9 - What is the difference between IPT-Internet Protocol Telephony and VoIP? Cisco, Broads oft, Sylantro and other platforms

10 - What is Unified Communications?

 

E. Top-10 Steps to a Successful VoIP Implementation

Putting in and Staying In - No Boomerang Sales

1 - User Needs Assessment

2 - Network Assessment

3 - Systems Upgrade

4 - Pre–Installation Planning

5 - Data Systems Integration

6 - Installation and Cutover

7 -  Managing Change - Training

8 - Ongoing Use and Expectations

9 - Billing

10 - Future Add-ons

 

F. Diagnosing & Tools for Troubleshooting VoIP Networks

1 - Problems

2 - Testing for Problems

3 - Potential Solutions

4 – Best Practices

5 – Vendors of Technical Solutions for VoIP Network Management

6 - Conclusions and the Bottom Line

 

G. SIP Essentials – Session Initiation Protocol Indepth

-          SIP Signaling Basics – Inbound/Outbound calling

-          SIP Trunking

-          SIP QoS

-          SIP Firewalls and Security – SPIT-SPam over Internet Telephony, DOS-Denial Of Service, VOMIT-Voice Over Misconfigured Internet Telephony and other emerging problems

-          SIP Architectures – eight different VoIP configurations evaluating SIP-Aware Firewalls and other security options

-          SIP Applications – IM-Instant Messaging, Event Notification, Conferencing

-          SIP TCO-Total Cost of Ownership

-          Integrated/Converged Access

-          Key VoIP Options – IAS, Hosted, Managed

-          SIP Total Tutorial with Future Outlook


Course Leader
- Thomas B. Cross – CEO TECHtionary.com has three decades of experience in startups and consulting advisor with leading providers and venture capital companies in market planning and development, hardware/software design and development, project management, intellectual property in telecommunications, information technology, conferencing, teletraining, telecommuting, groupware, networks, call centers, internet, artificial intelligence and other fields. He has managed the successful development of more than 10 software, hardware and internet products to market and received industry awards for this work. He has authored 13 books, wrote, produced and directed 15 commercial videos and creator and producer of the World's Largest Anima ted Knowledge Source on Technology – http://www.techtionary.com – recipient of Web Hosting Magazine Editors Choice for Best Technical Help.

For more details, please contact 1-800-227-1234 / 630-986-1432 Rod Marckese,

Corporate Sales Manager at training@bcr.com.



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