"We are very excited to have delivered over 150,000 leads to our agents over the past four years" commented Adam Edwards, president of Telarus, Inc. "Being able to compliment our agent's own lead generation with warm internet leads has been a huge value-add."

Telarus has been generating warm telecom service leads for its agents since 2003 using web sites such as www.ShopforEthernet.com, www.ShopforT1.com, and www.GeoQuote.net. Telarus affiliates are also able to add the GeoQuote real-time quoting system to their own sites using what Telarus calls an "XML Plug-in", allowing agents the ability to customize their own sites while maintaining the ability to generate referrals on which they earn a piece of the residual commission.

"Our model of creating an online army of lead generators who share in the commission with traditional agents was looked upon with suspicion and skepticism by almost everyone with whom we shared it," remembers Lance Akins, VP of Sales for Telarus, Inc. "Over the years we've been able to use the leads our affiliates generate to attract the top agents in the industry, even though our commissions were average until just this year. It took us time to generate the sales requisite to earn the top commission from our vendors, and these warm leads bought us this time."

All of the leads Telarus and its web affiliate generate flow through the "LPS", or lead processing system. The LPS uses artificial intelligence to make the appropriate routing decision, which is made by taking several factors into consideration, some of which include:

• Agent's preference for lead type
• Lead generators preferred agent
• Agent's previous sales performance (Revenue per lead)
• Agent's availability
• Agent's geographical preference

"Generating the lead is one thing - being able to route it to the right person at the right time is an entirely different challenge that we were forced to solve in order for our model to have value" added Patrick Oborn, VP of Marketing and Search Engine Optimization specialist of Telarus, Inc. "As we continue to introduce product-specific web sites to the marketplace we intend to broaden our reach and attract sales opportunities for products such as SIP trunking, VoIP, MPLS, VPN, and more. Expect exciting things from Telarus in 2008!"

If you are interested in joining the Telarus family of agents, please contact Thomas Hernandez, Telarus Channel Manager, at 888-806-5459 or click here further information.

About Telarus

Telarus is a premier master agency whose goal is to make agents more successful than they can be on their own or with any other master agency. Telarus provides agent tools, automation, and superior support in an atmosphere of cooperation and ethical community. One example of the tools Telarus provides its agents is real-time voice and data price quoting through its patent-pending GeoQuote technology. GeoQuote makes it possible for business shoppers to access instant pricing and availability information for over 30 broadband data and voice service providers which include ACC Business, AireSpring, AT&T, Cavalier, Covad, Level3, MegaPath, Network Innovations, NewEdge Networks, Nuvox, PAETEC, One Communications, PowerNet Global, Qwest, TelePacific, Telnes, Time Warner Telecom, UCN, and XO Communications.